The Finest Quality since the 1900s

The story of Herschel begins in the early 1900’s, in Wick, Scotland. Peter Alexander Cormack, a barrel maker by trade, and his wife Annie packed the belongings of their small home in order to prepare for the long journey across the Atlantic to Canada. At the time, the government was enticing families to immigrate through the homestead program. They gave these families land to farm, to support the growth of the country. The land that Peter and Annie were given saw them settle in the beautiful hills outside of the town of Herschel, whose population today is about 30 residents strong.

Now, over a century after that move, Peter and Annie’s great grandchildren remain in the business of manufacturing. But, instead of barrels, backpacks and bags are now being created, and they are pretty good.

With that being said, there are plenty of bag companies out there in the market today. In the fact, the hand bag and accessories market is very competitive these days. However, the resurgence this modest hand bag brand from a sleepy town in Canada, has caught North America by storm with their latest collections. Their philosophy, however, is quite simple. Herschel Supply Co. was started with the goal of bringing well-designed quality built product to market. Inspiration is drawn from vintage mountaineering, American heritage, world travel and fashion. Herschel reinvents these products with modern shapes, fits and feels, with fine attention to detail. Herschel is all about the past, present and future, and they have created an environment that supports the new generation of fashion forward individuals, which many companies struggle to do so. So get used to this new brand, because they will be here for a while.

Take a few looks at some pictures off of their most recent look book. As you can see, Hershel combines very American, rugged, and vintage looks, with a taste of high fashion and contemporary coolness you would see on the streets here in LA. I bought my first bag awhile ago, and I have been nothing but impressed. The work quality is phenomenal. The zippers are made in America as well as the 20oz duck canvas and leather accents. Yep, good'ol American Mfg.